Monday, May 7, 2012

DJ Platform Dubset Becomes Thefuture.fm, Doubles User Base To 100K

TF_Logo_Long_WhitebgNaming your company Thefuture.fm is kind of a bold move. Sure, it's fun at first, but if things go badly, you're setting yourself up for lots of bad puns ("No future for Thefuture.fm," etc.). Luckily, the site seems to be off to a good start. Founder and CEO David Stein says the service first launched about eight months ago as Dubset, which he now describes as a beta test. After refining and iterating on that initial version, the site relaunched on April 25 under its current, awesomer name. In the first three days after the launch, Thefuture.fm claims to have doubled its user base to more than 100,000.

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